H&M announced today that fashion guru Anna Dello Russo is the next guest designer who has designed a collection of over-the-top accessories launching in H&M stores worldwide this October.
Unabashedly glamorous, precious and playful, the range is an expression of Dello Russo’s taste for ornamentation. Available from October 4, 2012, at the peak of the global fashion weeks tour, in around 140 stores worldwide and online. The collection features jewelry, sunglasses, shoes, bags and a trolley allowing H&M customers uniqueness at an affordable price.
“I am excited by this collaboration: this is the first time H&M involves a Fashion Director in a special project. This is the sign of an important evolution in fashion, and I am both thrilled and humbled to be the one chosen to lead it. I wanted to create precious accessories that are impossible to find. As a stylist I know accessorization is essential: it is the personal touch to any outfit. With these pieces everybody can have fun, turning an ordinary day into a fantastic fashion day”, says Anna Dello Russo.
The preview pictures look promising and I can’t wait to see the full range!
So exciting! Have you seen the film when Anna Dello Russo herself talks about the collaboration in her amazing home!
http://www.youtube.com/watch?v=v0nwLrHuwlY&feature=youtu.be